Tuesday, October 22, 2013

Marketing gurus say nothing kills a bad product faster than good advertising; but what happens when the bad product has bad advertising?

My guess is a slow, lingering death.

This ad supporting the "Affordable Care Act" refers people to doyougotinsurance.com, which redirects to gotinsurancecolorado.org, "a project of the Thanks Obamacare campaign, created by the Colorado Consumer Health Initiative and ProgressNow Colorado Education to educate everyone about the benefits of the Affordable Care Act."  Genius!

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